How Biamp Optimized Their Content Syndication

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Services

Open Icecat 


Basic Content


Taxonomy and Mapping

Biamp is a renowned provider of advanced networked media solutions, committed to delivering exceptional audiovisual experiences across the globe. From corporate boardrooms to large-scale performance venues, Biamp’s cutting-edge technology connects people through high-quality sound and video solutions. With a reputation for innovation and reliability, Biamp continues to set new standards in the audiovisual industry.

To better support its resellers, Biamp has joined Icecat as an Open Icecat Sponsor. This partnership allows Biamp to distribute its full range of digital product content directly through Icecat’s platform, making it easier for resellers to access and use.

“At Biamp, we are committed to delivering unparalleled audio and video solutions, and this collaboration with Icecat is a significant step forward in making our products easily accessible to a wider audience. We believe in the power of innovation, and through this partnership, we look forward to bringing exceptional audio experiences to even more users in the Benelux region. Explore the possibilities with Biamp, where technology meets excellence.”

Pieter Claes, Regional Sales Manager Benelux at Biamp Europe NV

Industry
Audiovisual
Headquarters
Beaverton, Oregon, US
Founded
1976
Operating Area
Worldwide

As part of this collaboration, Biamp’s product information—including detailed technical specifications, marketing copy, high-resolution images, brochures, and videos—is now available in the Icecat catalog at no cost. By integrating these assets into their online stores, resellers can offer more detailed product pages, enhance the shopping experience, and ultimately increase customer engagement and conversion rates.

Using the Icecat platform, Biamp provides resellers with timely access to the latest product content, complete with localized digital assets. Biamp’s product information is available for free in the Icecat catalog right after registration. Resellers can also easily download and integrate this content in multiple formats—such as CSV, XML, JSON, or Icecat LIVE—ensuring smooth integration into their systems.

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