When it comes to selling products online, the difference between a browser and a buyer is often the information you provide. Attributes of the product play a vital role in ensuring customers make informed buying decisions. They are more than...

Consumer packaged goods, or CPG, are integral to our daily lives. These products, from food and beverages to cleaning supplies, are frequently used and purchased by consumers. They’ve been a staple in brick-and-mortar stores for decades, but with the rise...

Today, artificial intelligence (AI) tools are driving a significant shift in the e-commerce industry, allowing businesses to automate processes, personalize customer interactions, and make data-driven decisions. These tools help brands streamline operations by optimizing inventory management, improving product recommendations, and...

Managing product content effectively is crucial for e-commerce success. Whether you’re a brand looking to showcase your products or a retailer creating compelling listings, organizing and optimizing product content can make or break your business. This guide will walk you...

For product managers, understanding and improving the way users interact with your product is key to ensuring its success. Good thing software like Product Experience exists! These tools are designed specifically to help you gather actionable insights, enhance user journeys,...

From helping customers find the perfect item to streamlining back-end processes, rich and accurate product data drives success at every level. But are you truly maximizing your product data’s potential? Enriching your product data helps you stand out in saturated...

Companies always look for ways to streamline operations and provide a seamless experience across B2B and B2C markets. An effective Product Information Management (PIM) system is a powerful solution for achieving this. But how exactly does a PIM system help...

Consumer Packaged Goods (CPG) have always been a staple in the global economy, from household essentials like toothpaste and cleaning supplies to indulgent snacks and beverages. But as the digital wave continues to reshape commerce, CPG brands are finding themselves...

Product content is the foundation of your online business. It’s what helps customers understand, trust, and ultimately choose your products over others. High-quality product content can make or break the path from browsing to checkout. But crafting effective product content...